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Sr Growth Marketing Manager - International

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Our client is a high-growth, fast-moving company that's revolutionising men's personal care with their line of natural, high-performance products. They are on an exciting journey, continually introducing new product categories, launching into retailers nationwide, and growing internationally. They have been recognised and certified by Great Place to Work® multiple times, and achieved status as a certified B Corp.

What you'll do:

  • Develop and execute performance marketing strategies across growth marketing channels for international markets.
  • Manage budget allocation across channels and categories to maximize ROI while meeting acquisition and revenue targets.
  • Conduct detailed channel analysis and uncover insights to make informed decisions on audience, categories, campaigns, creatives, and measurement / data issues.
  • Oversee internal growth managers, agencies and off-shore ops personnel ensuring alignment on strategies/ roadmap.
  • Find opportunities and lead projects to improve marketing technology stack.
  • Collaborate with Integrated Marketing, Retention and Marketplaces teams on go-to-market campaigns for new products and categories.

What you bring:

  • 5+ years of performance marketing experience in B2C technology start-ups.
  • 2+ years of management experience developing high accountability and high engagement growth marketing teams.
  • Highly analytical skill set with bias to action.
  • Proficiency with Excel and other BI visualization tools Looker, Tableau.
  • Expertise in Meta performance advertising. Proficiency in TikTok, Snapchat, and Affiliates is a plus.
  • Experience working with product, engineering, and analytics on marketing tech products.

Contract Type: FULL_TIME

Specialism: Sales & Marketing

Focus: Marketing

Industry: FMCG

Salary: $130,000 - $150,000 per year

Workplace Type: Hybrid

Experience Level: Senior Management

Location: Los Angeles

Job Reference: HRBF4P-39A9735E

Date posted: September 17, 2024

Consultant: CourtneyLucas

Phone number:

courtney.lucas@robertwalters.com

CourtneyLucas

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