Senior Market Development Manager - West Coast

A global manufacturer seeks a Senior Market Development Manager to grow its product line across the East Coast. This role expands presence with utilities, industrial clients, contractors, and safety distributors while partnering with a US distributor to build accounts and relationships. It offers an inclusive culture, flexible working, extensive travel, and training, ideal for a collaborative technical sales professional who enjoys engaging diverse industry stakeholders.

Key Responsibilities:

As Senior Market Development Manager, you will help grow the product portfolio across the East Coast region. You will map key markets, identify prospects, and build relationships with utilities, contractors, industrial buyers, and safety distributors. You will partner with the US distributor to uncover opportunities, expand customer reach, and support commercial growth. You will promote product updates, attend industry events, and identify complementary offerings that strengthen the portfolio. You will maintain a clear sales pipeline, provide market insights to headquarters, and collaborate with internal teams to address customer needs.

• Map territories, assess key utility and industrial markets, and identify decision-makers to ensure strong national market coverage.
• Partner with the US distributor to align commercial strategies, uncover new opportunities, and expand customer reach.
• Secure new business with utilities, contractors, industrial buyers, and safety groups through tailored engagement plans.
• Promote the product portfolio through customer meetings, distributor sessions, product updates, trade shows, and industry events.
• Maintain a structured sales pipeline, report market insights to headquarters, and collaborate with Operations, QA, and Technical teams to resolve customer needs.

Key Requirements:

To succeed as Senior Market Development Manager, you will bring strong technical sales experience within utilities, PPE, industrial safety, or B2B environments. You will communicate complex information clearly, build trust quickly, and maintain positive relationships with clients, partners, and internal teams. Experience working with distributors or channel partners will help you align commercial strategies and expand market opportunities. You should be comfortable working independently, remaining responsive in a remote setting, and travelling extensively to engage customers nationwide. Existing industry networks, knowledge of electrical safety PPE, and experience supporting product demonstrations or field evaluations would further strengthen your suitability.

• Bring 5+ years of experience in utilities, PPE, industrial safety, or B2B technical sales environments where relationship-building is central to success.
• Communicate complex information clearly while building positive relationships with clients, partners, and internal stakeholders.
• Apply distributor or channel partner experience to support cooperative commercial strategies and market expansion.
• Work independently in a remote setting, remain responsive to stakeholders, and travel extensively to meet customers across regions.
• Leverage utility, EPC, contractor, or safety distributor networks, with electrical safety PPE knowledge and product demonstration experience considered advantageous.

What sets this company apart:

This organization stands out for its inclusive culture, supportive leadership, and commitment to recognizing every team member’s contribution. Employees benefit from flexible working arrangements, ongoing training, knowledge sharing, and dependable internal and external networks that keep teams connected. The company also invests in under-represented talent, continuous improvement resources, and generous pension contributions, creating an environment where people can grow and succeed together.

What's next:

If interested in this position, please contact Mae Mendoza DiFronzo at mae.mendoza@robertwalters.com